My Personal Brand

• Benjamin Barad: i am not nearly as nerdcore as I once was
• Benjamin Barad: with the daily sweatshirts and whatnot
• Nick Merrill: nerdcore is avoiding that
• Nick Merrill: nerdcore is the conscious choice
• Nick Merrill: the ability to be different
• Nick Merrill: and the choice to not be.
• Nick Merrill: that's where you get the "core" from